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Waterlust is the best!

Great products, great customer service, great mission! Worth every penny.

- Michelle Rumbaut, TX

Performance UPF 50+ sun protection made from recycled materials, designed for life in, on, and around the ocean. Every purchase supports ocean conservation, with 5% donated to research and nonprofit partners. Waterlust is proud to be a Certified B-Corp, building a more sustainable apparel industry.

There are days in science that live in data sheets and lab notes—and then there are days that stay with you forever. The day we returned green abalone (Haliotis fulgens) to Orange County waters was one of those days.
Being a marine biologist (or anything natural sciences related) is a career of passion. We see things that mainstream folks miss, and are driven to create positive change for our planet. When our calling becomes our profession, it can be a slippery slope to being able differentiate between who you are as a person, and the job title you hold.
The allure of wild places like the Galápagos is undeniable, but it comes with a set of tough questions. For instance, how do we balance our thirst for adventure with the need to protect these fragile ecosystems? Is it ethical to prioritize personal fulfillment over the well-being of the planet and its inhabitants?

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