Sockeye salmon are a keystone species, meaning they play a super important role in their ecosystem, and the ecosystem wouldn’t be the same without them. Think a less healthy area, few animals in general, low nutrient levels, and many more cascading effects. According to the Wild Salmon Center, over 137 different species depend on sockeye salmon! They bring nutrients from the ocean to different freshwater areas when they spawn, and are part of an incredibly valuable fishery, both ecologically and economically. Sockeye salmon are also a culturally important species to the Pacific Northwest. Because of their predictable spawning behavior, they are integral to the lifestyles of the people who live there as staple foods and hold both spiritual and religious importance.

Raising awareness is important, but it’s not enough! We all need to take action to help turn the tide. We worked with our science partners to create subject specific post cards that explain the top beneficial actions you can take on behalf of the species or ecosystem you’re supporting with your purchase. Shipped with every order, these cards are informative, beautiful and ready for a stamp so you can share it with a friend. 

Our team of salty science communicators hit the library and dug up everything you need to know about the species or ecosystem you’re supporting with your purchase. From past history and current status to future conservation challenges and specific ways you can get more involved, each series takes a deep dive into the causes we support so you can stay informed.

Each series consists of around 8 parts, emailed to you each week after your order is delivered.  And fear not, you can unsubscribe at any time, but we promise you won’t want to ;-) 

5% of sales from your purchase are donated to high-impact research and education organizations that are experts in their specific fields. We encourage you to learn more about these amazing organizations here. Purchases from this collection donate to the Alaska Salmon Program at the University of Washington.