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We're in business to build a more sustainable world by bringing environmental science into your life in creative ways.

Man O' War Sun Mask

Educational resources & donation included with every purchase. Learn more.

Whether hitting the water for a sunny day adventure or tackling that long postponed yard project at high noon, our silky smooth sun masks (neck gaiter) protect your nose, ears, lips, cheeks, and neck from UV exposure.

The Coral Morphologic, image that inspired this print features a Portuguese man o' war (Physalia physalis). Despite its appearance, the man o' war is not a jellyfish but a siphonophore, which is a colonial organism made up of specialized individual animals called zooids or polyps. These zooids are so physiologically unified that they are unable to survive independently, and thus function together as if they were an individual animal!

    1. Ultra lightweight and breathable
    2. Adjustable tie so you can dial in the perfect fit or fasten to a hat or ponytail
    3. Scooped front and back for full chest and neck coverage
    4. Certified UPF 50+, blocking >98% of the fireball’s harmful rays
    5. Fabric mechanically engineered for quick dry, moisture wicking and breathability
    6. 100% fade proof, chlorine, sun, salt water, and sunscreen resistant
    7. Tag-less for comfort
  • Made from recycled materials and knitted into an ultra fine, lightweight fabric, think of it as the working persons stretchy silk. So silky smooth and cool to the touch, your skin literally gets goosebumps when you put it on, but stays shielded from the sun all day on the water. You can stand in an asphalt parking lot on a hot, humid, sunny day in Miami in July at noon and still feel cool. Yep, our test team tested it…reluctantly.

    91% Repreve® RPET (recycled polyester made from post-consumer plastic bottles), 9% spandex

UPF 50+ Sun Protection (Max Rating Achievable)

100% Fade-Proof From Chlorine, Sun & Saltwater

Anti-Microbial = Smell-Resistant

Fibers Mechanically Engineered For Quick-Dry & Moisture-Wicking

Made From Recycled Materials

Waterlust in the wild

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Advocate Apparel Inspired by zoanthid soft corals, in collaboration with Coral Morphologic

Coral reefs contain the most diverse ecosystems on our planet. They provide vital shelter for marine organisms and help protect our coastlines from the damaging effects of coastal storms and waves.

Zoanthid corals can be found in most tropical water ecosystems, including the waters around the Caribbean as well as the Indian and Pacific Oceans. They form mats of polyps and are referred to as soft corals due to their lack of a calcium carbonate skeleton and fleshy structure.

10% of profits from your purchase of this product are donated to Coral Morphologic

“Waterlust is doing an incredible job translating the imagery of the underwater world into activewear that is both fashionable and eco-conscious, all while returning profits back to organizations protecting the natural resources we all love. Over the past several years of collaborating with Waterlust, sales of the CMxWaterlust garments have helped us raise critical funding that we've been able to use to advance our multimedia science/art projects like the Coral City Camera that help bring appreciation and public awareness to the surprising biodiversity of Miami's coastal corals and marine life.”

Colin Foord, Founder

Coral Morphologic

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